Your Cheat Sheet for the Upcoming Convention Season
Convention season is coming up just as we’re all in the midst of planning and running our holiday advertising campaigns. What’s the best way to choose an event and make the most of it while you’re there? We’ve put together a list of the best strategies that we have adopted after attending hundreds of events in the past ten years.
F8 – Facebook Talks Advertising Technology
How the announcements at Facebook's yearly conference will affect the digital advertising industry and how it impacts their long term strategy.
Facebook’s Ads are About to be More Captivating
The social media platform is looking to revamp its ad formats and it has its eyes on GIF's.
Three Types of Consumers, Three Types of Privacy Challenges
Meet the three types of consumers that present different challenges for marketers in the big data era.
140 Characters To Better Engagement
Why Consider Engaging Your Audience On Twitter?
5 Insights From dmexco 2014
Our team spent two extraordinary and fruitful days at dmexco. This seems like the perfect opportunity to share 5 insights from the conference.
Enter The Millennials
They don't click on banner ads and don’t open mass emails. They abandon established public networks and step away from public forum. They are a Marketing obstacle.
Build Up.Meet Up.Follow Up
In our industry, we are always planning for the next convention. It’s time we outline the best practices to get the most out of our trip.
Facebook’s “Lookalike” Is Quite Unique
Now when clients ask you why they should advertise on Facebook, you will have a great answer for them.
Engage Your Audience With The Obvious
How global events such as the FIFA World Cup affect digital marketing.